I believe in simplicity.
Every day we’re bombarded with cheap, loud ads from all sides, and every day we hope they could all just disappear for a minute.
Clearly, that doesn’t help anyone.
We don’t need another cheap loud ad. We need a breather. An emotion. A heartfelt ad.
I can help with that.
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I was born in Italy. A country known for a plethora of amazing things... from the past. A country where anything new is scary, not to be trusted.
And that’s why I don’t live there anymore. After a BFA in Artistic and Performing Arts Heritage, I moved to San Francisco for my MA in film and fell in love with everything about it: the energy, the sights, the mentality, the sea lions... even with a local girl, who I’m now married to.
Not having had much luck finding work partners in my home country, I learned every phase of video production and had plenty of opportunities to train my creative side.